Contact Center - Brad Cleveland

Boosting the Strategic Value of Customer Interaction

Oct 15, 2024 | Contact Center, Customer Experience, Customer Relationships, Customer Service, Leadership, Organization and Culture

Delivering effective customer service is not a program, a back office function or an initiative – it’s a way of doing business that produces value for customers and the organization. One of the most important leadership priorities in today’s uncertain economic...

Powerful Lessons in Innovation

Oct 8, 2024 | Customer Experience, Customer Service, Leadership, Organization and Culture, Quality Management, The Edge of Service

Recently, I got to live out a lifelong dream of mine. The experience taught me some unexpected and powerful lessons on innovation and quality. The innovation that occurred in the life of the Spitfire was dramatic: over 24 variants produced in only 10 years! How...

Managing Customer Feedback in Real Time

Sep 27, 2024 | Customer Experience, Customer Relationships, Customer Surveys, Leadership, Organization and Culture

Managing customer feedback includes both short and long term objectives. It involves responding to feedback as it occurs and collecting and analyzing feedback from many customers to look for recurring problems and opportunities. What does it take to respond to...

Thriving in the Midst of Change: A Practical Guide for Contact Center Leaders

Aug 30, 2024 | Call Center, Contact Center, Customer Service, Leadership, Organization and Culture

What standout cultural trait do you see in the most effective contact centers? It’s a question I’m often asked. But before I throw my thoughts into the ring… what would you say? An engaged workforce? A customer-first focus? A strategic mindset? These are...

Empowering Employees as Customer Advocates: Overcoming Barriers

Aug 2, 2024 | Call Center, Contact Center, Customer Experience, Customer Relationships, Customer Service, Leadership, Organization and Culture, Quality Management, Workforce Management

The idea of empowering employees to be customer advocates sounds great to many leaders—in concept. But doing so is easier said than done if barriers are in place. These can include lack of training, misguided performance targets, limited decision-making authority and...