To design and deliver great customer experiences, you have to understand the customer’s journey. Put another way, their story. To understand the customer narrative, the most successful organizations harness something that’s been around as long as humanity,...
One of the most popular arrows in the quiver of a customer experience professional is the customer journey map. And for good reason…it’s a straightforward, effective way to visually depict a customer’s relationship with your organization. There are countless...
The Edge of Service® – Insights to Elevate Customer Experience
A Must-Read Newsletter on the Trends, Strategies, and Innovations Shaping Service Delivery. Subscribe to get notified.
